在生鲜电商行业中，预计会有越来越多的O2O服务走进人们的生活。传统线下超市和生鲜零售商大部分压力来自互联网上的压力，而靠线下店铺优势的 O2O 模式将会成为这些生鲜零售商和传统企业的最佳选择。中国生鲜市场竞争非常激烈，独具品牌特色的生鲜电商，是一个优秀生鲜企业叫响市场的标志。
Fresh Road Strawberry VI Design - 2016
In the fresh e-commerce industry, more and more O2O services are expected to enter people's lives. Most of the pressures of traditional offline supermarkets and fresh retailers come from the pressure on the Internet, and the O2O model, which is dominated by offline stores, will be the best choice for these fresh retailers and traditional businesses. The competition in China's fresh market is very fierce, and the fresh e-commerce with unique brand characteristics is a symbol of an excellent fresh enterprise calling the market.
Taking the fresh road enterprise VI as the research topic, through the understanding of the enterprise, combined with the creation time, design style and the overall cultural system of the enterprise, we will tailor a new enterprise VI to the corporate culture and business philosophy. The full combination can be communicated to the working members and customers of the company to form a better corporate image, so as to achieve the maximum benefit of promoting service and sales.
LOGO 方案-1 晶格化-年轻化
LOGO 方案-2 日式
LOGO 方案-3 现代极简主义